Sophia Choi
12/10/2022
I began my career in media, with stints in journalism, TV Broadcast Operations, Producing and Editing. I transitioned into marketing after a particularly challenging role in Strategic Partnerships where I discovered I had natural business acumen and was able to hone my skills in stakeholder buy-in, designing strategic initiatives and implementing them as end-to-end campaigns. My recent roles with Amdocs has lead me to work with APAC Field Marketing & Demand Gen teams, where I was instrumental in laying out the groundwork for change management, while also writing the playbooks for marketing and sales teams to thrive.